Marketing and sales are different, marketing is simply canvassing an idea or product. But sales is selling one idea or product to desired person. It involve various factors like price, usage, service, support and more even trust. A real business is built on such parameters. Customers have many choices, so each business unit should ask themselves, why the customer choose you ?
So its important to keep the trust of the customer and should care their interest at its best. All the suggestions and recommendations are for the benefit of the growth of your business.
Focus more to your existing customers, business will grow and new customers will come (word of mouth is the cheapest publicity tool ever)
